Exporting – online module series
Export, eLearning Comments (0)
The “Exporting” online audio module series on the globalEDGE website has been produced in cooperation with the U.S. Commercial Service based on the 2008 edition of A Basic Guide to Exporting. Each of the first seventeen modules represents one of the book’s chapters and includes a case study. The final bonus module explains the CORE™[1] software.
The courseeightteen Modules cover the topics:
- The World is Open for Business
- Developing An Export Strategy
- Export Advice
- Developing a Marketing Plan
- Methods and Channels
- Finding Qualified Buyers
- Using Technology Licensing and Joint Ventures
- Preparing Your Product for Export
- Exporting Services
- International Legal Considerations
- Going Online: E-Exporting Tools for Small Businesses
- Shipping Your Product
- Pricing, Quotations, and Terms
- Methods of Payment
- Financing Export Transactions
- Business Travel Abroad
- Selling Overseas and After-Sales Service
- BONUS MODULE: Analyzing a Company’s Ability to Export
The bonus module eplains how the CORE™ software helps to understand a company’s ability to export; competitive capability in the domestic market; how to ensure defensive competitiveness; how motivation can influence a company’s ability to export; how important the commitment of top management in a company can be for the firm’s ability to export; how organizational readiness is important to a company’s ability to export; and how product readiness can influence a firm’s ability to export.
A brochure about the CORE™ software (pdf-file, 288 kB) can be downloaded from the globalEDGE website URL: https://globaledge.msu.edu/…
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- COmpany Readiness to Export; a self-assessment tool that will allow you to determine a company's readiness to expand its operations internationally [↩]
Hartmut Buettner @ July 2, 2009
